New entrants are rising up and threatening the dominance of more established tech companies—but can they sustain their current position on the leaderboard? According to the report, total app downloads grew to billion in , including almost 31 billion downloads on the App Store and 84 billion on Google Play.
Collectively, they boast an eye-watering 16 billion downloads—with WhatsApp holding the top spot for the fourth year running. Growth in the short-form video category is apparent. This is equal to more than five times its revenue. Aside from several short-form video entrants, new players from other industries continue to storm up the ranks.
With 2. Two popular console franchises, Call of Duty and Mario Kart , recently entered the mobile market to become two of the most successful games in the category. The free mobile version of Call of Duty had the second best quarter of any mobile game ever, with million worldwide downloads.
The success of these apps can be attributed to their already established consumer base, and the evident shift in more gamers moving to mobile platforms as smartphone technology and processing speeds improve.
The app economy is also being fueled by growth in emerging markets including China, India, Brazil and Russia, thanks to faster internet speeds and increasing smartphone adoption rates. The country witnessed nearly 5 billion app installs in the last quarter of —surging ahead of the U.
Note: As Google Play is not available in China, the country was excluded from this chart. With an explosion in user spending, and seemingly endless opportunities for innovation, the global app economy shows a tremendous amount of promise, but is still in its early days. This is double the size of the global sneaker market, and nearly three times the size of the oral care industry. Rising consumer spend combined with other forms of monetization, such as advertising and mobile commerce, could soon enable the app market to surpass the trillion dollar barrier in revenue.
Some unicorns are little-known companies making quiet but impactful strides in software, healthcare, automotive, and other fields. Others have already become well-known industry leaders, like aerospace manufacturer SpaceX and game developer and publisher Epic Games.
In total, there are more than unicorn startups globally. Many of the most valuable startups are already giants in their fields. And many of the unicorns categorized in non-tech fields are still technology companies at their core. It was one of the few startups to come from somewhere other than the U.
The UK 3 was the next most-frequently listed headquarters, while Australia, Brazil, Germany, India and Sweden each had one of these unicorns on the list. When it comes to social networks, Meta is the dominant player, with a combined total of 7. Currently, there are over 4.
Meta , the tech giant formerly known as Facebook, owns four of the five most widely used platforms. This graphic highlights the biggest social networks across the globe, measured by their monthly active users MAUs.
Where in the world are Facebook users located? Its second-largest user base is the United States, with Like Facebook, a significant number of WhatsApp users are located in India, with roughly million users. Brazil has a large portion of WhatsApp users as well, with an audience size of million. Meta currently dominates the social network landscape, with a combined total of 7.
However, a few other companies also hit the one billion MAU mark across all their platforms on the list:. Of the three, WeChat is currently the most popular. On average, WeChat users send about 45 billion messages a day. This AI-powered app leverages a dizzying amount of tech to let anyone take stunning long-exposure photos. Draw and sketch in this elegant digital notebook app, whose graphite pencils, chisel-tipped markers and more have been meticulously tuned to mimic the real thing.
App Trend of Storytelling Simplified. In , a groundswell of apps helped us fill the proverbial blank page with our memories, dreams, images, and voices—and did so with more power and personality than ever. Fly across sweeping landscapes to help celestial beings find their way back to the heavens in this groundbreaking social quest. This spectacularly satisfying puzzle-platformer is a soul-stirring work of digital art — one that explores hope, grief and the triumph of piecing a life back together after tragic loss.
Game Trend of Blockbusters Reimagined. This year, game developers worldwide burst onto iOS with a wave of world-renowned brands, all featuring leading-edge technology, bold design and innovative features that delivered a level of depth and quality never thought possible on mobile. In , Apple expanded the App Store with the introduction of an all-new tab for Apple Arcade, a groundbreaking game subscription service without ads or in-app purchases.
Prepare to race motorcycles, wield swords and break hearts at mph. Beyond the App Store editorial picks, charts for the most downloaded apps and most downloaded games of the year are now available. With the App Store, Apple ignited a worldwide app phenomenon that has revolutionized the way people work, connect, learn and play.
Privacy, security, quality and curation are fundamental to the App Store.
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